May 24

Promotional products are an important part of strategic marketing.  Successful companies and big brands use this strategy to create a strong brand identity and to beat their competitors. Customized and high-quality promotional items allow you to develop a positive brand image to help you achieve your specific requirements and goals! Thus, it is very important to order your favorite items from some of the reliable suppliers in the industry.

We provide you a list of top 40 suppliers that have made their mark in the promotional industry of USA.

Top Promotional Product Suppliers by ASi Central

2010 RANK SUPPLIERS 2009 NORTH AMERICAN SALES
1 Norwood/BIC North America
$410 million
2 Broder Bros. Co. $328.6 million
3 Ennis $309 million
4 Polyconcept North America $275.4 million
5 SanMar $267.6 million (E)
6 Bodek and Rhodes $140.1 million
7 Ash City $125 million
8 Staton Corporate and Casual $115.7 million
9 S & S Activewear $115 million
10 3M Promotional Markets $100.2 million (E)
11 Sunscope $90.5 million
12 American Apparel $90 million
13 River’s End Trading Co. $79.1 million
14 The Magnet Group $79 million
15 Hit Promotional Products $73.5 million
16 Gemline $71 million
17 Profill Holdings $70.7 million
18 Sweda Co. LLC $65 million
19 PromoResource One/ADG Promotions $51.8 million (E)
20 Tri-Mountain/Mountain Gear $50.6 million
21 Cutter & Buck $50.3 million (E)
22 Corvest $50 million
23 Blue Generation $49 million
24 Dard Products $47.5 million
25
Virginia T’s
$47 million
26 Vantage Apparel $45 million
27 Lanco Corp. $44.5 million
28
Edwards Garment
$44.1 million
29 Sanford Business-To-Business $39.6 million
30 Gill Studios $39.59 million
31 Bag Makers $39.5 million
32 Noteworthy Co. $38 million
33 Prime Line $37.2 million
34 Stouse $35.4 million
35 Barton Nelson Inc. $34 million
36 Gold Bond $31.8 million
37 Garyline $30.8 million
38 Vitronic Promotional Group $30 million
39 Starline USA $25.5 million
40 Otto International Inc. $25 million
May 09

Everyone likes to receive food gifts. Especially, if the gifts contain delicacies like chocolates, candies, dry-fruits or cookies. People feel happy on receiving tasty foods that they can munch on anytime. Giving out such food gifts to customers or corporate clients creates a good impression and you can consider these useful items to promote your brand in an effective way. Wisconsin-based Maple Ridge Farms, a leading supplier of food gifts in the promotional products industry has implemented this idea by introducing customized cookies with 4-color labels. Their home-style cookies are famous with distributors and clients and they also distribute the cookie boxes at the tradeshows with their brand logo and information imprinted on them.

Mosinee, Wisconsin-based Maple Ridge Farms introduced individually wrapped, individually labeled, home-style cookies

Cookies By Maple Ridge Farms

Maple Ridge Farms also offers two versions of cookie packs. One has a six-week shelf life and other with a two-week shelf life. With no die charge, no set-up charge, no running charge and a low minimum of 500 cookies; these packs are great promotional items for trade-show handouts, grand openings, sales calls, company parties, and corporate events. Thus, the next time you plan a promotional event, consider logo imprinted food gifts to please your clients. Your customers will appreciate your efforts and your brand will get the needed exposure.

May 04

Companies focus on launching new products for marketing their brand in a better way. Different promotional ideas are implemented to execute the launch agenda successfully. This kind of marketing approach works well as it creates a buzz about the new product and helps in spreading the brand name faster than ever. Pennsylvania-based Leed’s, a member of Polyconcept North America, the second largest hard goods supplier within the promotional products industry has launched a new e-showcase: a customizable website for distributors to market new products for 2010.

leedsworld launchs a new product

This website will showcase and sell over 500 new Leed’s products for 2010, with new products to be added throughout the year, as they are launched. Leed’s has added a “Contact Us” option that allows distributors to display relevant contact information, as well as a “View Our Website” button that helps visitors navigate back to distributors’ websites. The company received a positive feedback last year on the launch of the e-showcase and it sure to get the similar feedback this year as well.

May 03
With internet revolution, all kinds of brands are going online. Online brand advertising and marketing is proven to be more practical and economical compared to the offline marketing. Moreover, companies are aiming to participate in the online joint venture marketing programs to gain mutual benefits. ProdPromo, the promotional gifts experts, launched their new website www.prodpromo.com , in partnership with promotional products giant BTC Group. This partnership venture could prove to be an interesting development for the promotional products industry.
Business Marketing Joint Venture

Joint Venture

E-commerce and internet marketing are the prime facets of the contemporary business marketing. Companies believe that promoting a brand through joint venture creates a win-win situation for both the brands. Launch of a new website or commencement of a joint venture proves to be effective in building a digitized corporate image of the company, which helps in achieving greater customer attention and brand endorsement.
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